Pinterest is a social media site that allows users to share and save content to virtual boards called pinboards. These boards can be of any interest and ranges from cooking, gardening, shopping and sports plus so much more!
Pinterest has over 100 million active users as of September 2015 and 85% of those users are female. So as you can tell this is a HUGE market for women and connecting with that market will be very simple.
After you have created a profile you’ll want to connect your account to Facebook so you can start following your friends on Pinterest who are also connected to you on Facebook.
Add a “pin it” button to your browser found in the help section and follow the simple directions to be able to pin any image right from your browser.
As you start following people, repin some of their pins so you can start becoming active and have boards of your own that people will follow. You’ll want to be active on Pinterest just as you would Facebook, Twitter or any other social media platform so spend a few minutes a day repinning from current users or pin your own by using the “pin it” button we talked about a bit ago. A good rule of thumb is to pin 3-10 times a day and keep your boards fresh with new pins and content.
If you’re blogging be sure you pin your new blog posts with a good description of the post you’re pinning. A recent study showed that a call to action in a pin description increased engagement by 80% adding to the overall goal to get your pins repinned by other users to increase traffic to your blog or website.
Use this Pinterest Tip… Including “Pin this post to read later” is a great call to action! Adding keyword rich descriptions is also a great way to increase traffic and gain traffic from Google.
I hope you’ve found this blog post helpful in navigating Pinterest! Please share some of your Pinterest Tips and Tricks in the comments section! Follow me on Pinterest!
To Your Success!